Ricardo Semler is my idea of a great leader. In the context of modern entrepreneurship, the task of a CEO is to get customers, cut costs and convey value to shareholders. A leader CEO however is one who doesn’t get so obsessed with these ends that he glances over what still remain the fundamentals of any business – trust and relationships. Semler built an organisation on trust. Or did he?
Maverick Leadership/Ricardo Semler - I
Published by Sanjukt K. Saha on March 18, 2007 at 2:08 AM
Categories Leaders
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